{"id":5,"date":"2026-01-02T19:33:22","date_gmt":"2026-01-02T18:33:22","guid":{"rendered":"http:\/\/dya-digital-african-books.local\/home\/"},"modified":"2026-07-01T19:00:37","modified_gmt":"2026-07-01T17:00:37","slug":"consulting-en-marketing-digital-pour-le-livre-africain","status":"publish","type":"page","link":"https:\/\/dya-digital.com\/en\/","title":{"rendered":"Home"},"content":{"rendered":"Acc\u00e9l\u00e9rez votre croissance gr\u00e2ce \u00e0 une strat\u00e9gie digitale performante et mesurable\n\n\n\nJ\u2019accompagne les PME, startups et entreprises B2B dans le d\u00e9veloppement de leur visibilit\u00e9 en ligne, l\u2019acquisition de leads qualifi\u00e9s et l\u2019optimisation de leurs performances marketing.\n\n\n\nSEO, SEA, marketing automation, contenu et analyse de donn\u00e9es<\/strong> : une approche strat\u00e9gique, cr\u00e9ative et orient\u00e9e r\u00e9sultats.\n\n\n\n\ud83d\udc49 Objectif : transformer votre marketing digital en levier de croissance durable.<\/strong>\n\n\n\n\nDiscutons de votre projet<\/em>\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\u00e0 propos\u00a0\n\n\n\nBonjour, je suis Dyarriata
Votre partenaire en strat\u00e9gie de marketing digital\n\n\n\nConsultante en marketing digital avec plus de 8 ans d\u2019exp\u00e9rience<\/strong>, j\u2019aide les entreprises \u00e0 structurer et optimiser leur pr\u00e9sence digitale pour g\u00e9n\u00e9rer des r\u00e9sultats concrets : trafic qualifi\u00e9, leads, ventes et notori\u00e9t\u00e9.
J\u2019ai \u00e9volu\u00e9 dans des environnements B2B et B2C<\/strong>, internationaux, tech, e\u2011commerce et \u00e9dition, en pilotant des strat\u00e9gies digitales compl\u00e8tes : acquisition, SEO, contenus, automatisation et reporting.\n\n\n\n\nRead more\n\n\n\n\n\n\n\n\n\n\nMes services\n\n\n\nMy area of expertise\n\n\n\n\n\n\n\n\n\n\n\n\n\nStrat\u00e9gie de marketing digital\n\n\n\nD\u00e9finissez une feuille de route claire et performante.
Audit de votre pr\u00e9sence digitale
Analyse concurrentielle et positionnement
D\u00e9finition des personas et messages cl\u00e9s
Plan d\u2019actions marketing prioris\u00e9
Mise en place des KPI et outils de suivi\n\n\n\n\n\n\n\n\n\n\n\n\n\nSEO \u2013 R\u00e9f\u00e9rencement naturel\n\n\n\nAm\u00e9liorez votre visibilit\u00e9 sur Google et attirez un trafic qualifi\u00e9.
Audit SEO technique et s\u00e9mantique
Recherche de mots-cl\u00e9s (SEMrush, Google Keyword Planner)
Optimisation on-page (contenus, balises, maillage)
Strat\u00e9gie \u00e9ditoriale et contenu SEO
Suivi de performance et recommandations\n\n\n\n\n\n\n\n\n\n\n\n\n\nSEA & Acquisition payante\n\n\n\nG\u00e9n\u00e9rez rapidement des leads et ventes rentables.
Google Ads (Search & Shopping)
Meta Ads & LinkedIn Ads
Cr\u00e9ation et structuration des campagnes
Optimisation du ROI et des conversions
Tableaux de bord et reporting clair\n\n\n\n\n\n\n\n\n\n\n\n\n\nmarketing automation & CRM\n\n\n\nAutomatisez votre acquisition et votre nurturing.
Mise en place de tunnels de conversion
Workflows d\u2019automatisation
G\u00e9n\u00e9ration et qualification de leads
Outils : HubSpot, Brevo, Salesforce, Make, Zapier\n\n\n\n\n\n\n\n\n\n\n\n\n\nCr\u00e9ation de contenus & branding\n\n\n\nRenforcez votre image de marque et votre cr\u00e9dibilit\u00e9.
R\u00e9daction de contenus web optimis\u00e9s SEO
Articles de blog
Contenus r\u00e9seaux sociaux
Storytelling de marque
Pages de vente et landing pagesr\n\n\n\n\n\n\n\n\n\n\n\n\n\nOptimisation de site web & conversion\n\n\n\nTransformez vos visiteurs en clients.
Recommandations UX\/UI
Optimisation du taux de conversion (CRO)
Analyse des parcours utilisateurs
Sites WordPress, Webflow & Shopify\n\n\n\n\n\n\n\n\n\n\n\nR\u00e9f\u00e9rences\n\n\n\nLorem ipsum dolor sit amet, at mei dolore tritani repudiandae. In his nemore temporibus consequuntur, vim ad prima vivendum consetetur. Viderer feugiat at pro, mea aperiam.\n\n\n\n\n\n8+\n\n\n\nYears of experience\n\n\n\n\n\n6\n\n\n\nCertifications\n\n\n\n\n\n345\n\n\n\nHappy Clie\n\n\n\n\n\n\nRead more\n\n\n\n\n\n\n\n\n\n\nM\u00e9thodologie\n\n\n\n\n\n\n\n\n\nAppel d\u00e9couverte<\/strong>\u00a0 Analyse de vos enjeux\n\n\n\n\n\n\n\nAudit & strat\u00e9gie<\/strong>\u00a0
Identification des leviers\n\n\n\n\n\n\n\nMise en \u0153uvre<\/strong>\u00a0
Activation des actions\n\n\n\n\n\n\n\nOptimisation continue<\/strong>
Am\u00e9lioration des performances \n\n\n\n\n\n\n\nReporting & pilotage<\/strong>\u00a0
R\u00e9sultats clairs et exploitables\n\n\n\n\n\n\n\n\n\n\n\nParlons de votre projet\n\n\n\nVous avez un besoin en marketing digital, SEO, acquisition ou contenu<\/strong> ?\n\n\n\n\nPrenez rendez-vous\n\n\n\n\n\nEnvoyez un mail\n\n\n\n\n\nBas\u00e9e en France \u2013 Collaboration \u00e0 distance","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_seopress_titles_title":"Dya Digital - Le marketing digital au service des livres africains","_seopress_titles_desc":"Conseil en marketing digital, strat\u00e9gie de contenu et campagnes pour les acteurs de la litt\u00e9rature africaines.","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"0","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":0,"_seopress_analysis_target_kw":"","inline_featured_image":false,"_uag_custom_page_level_css":"","footnotes":""},"class_list":["post-5","page","type-page","status-publish","hentry"],"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false,"trp-custom-language-flag":false},"uagb_author_info":{"display_name":"Dya B","author_link":"https:\/\/dya-digital.com\/en\/author\/dya-b\/"},"uagb_comment_info":0,"uagb_excerpt":null,"_links":{"self":[{"href":"https:\/\/dya-digital.com\/en\/wp-json\/wp\/v2\/pages\/5","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dya-digital.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/dya-digital.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/dya-digital.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dya-digital.com\/en\/wp-json\/wp\/v2\/comments?post=5"}],"version-history":[{"count":8,"href":"https:\/\/dya-digital.com\/en\/wp-json\/wp\/v2\/pages\/5\/revisions"}],"predecessor-version":[{"id":5388,"href":"https:\/\/dya-digital.com\/en\/wp-json\/wp\/v2\/pages\/5\/revisions\/5388"}],"wp:attachment":[{"href":"https:\/\/dya-digital.com\/en\/wp-json\/wp\/v2\/media?parent=5"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}